1
Clinic setup
Define your space and set a revenue target
Not sure? Use the helper below
Revenue needed per sq ft/mo
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Rent per sq ft/mo
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Revenue vs rent multiple
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Target: 20x+ at scale
How to set your revenue target
Option A — Expense-based: Add all monthly fixed costs (rent, payroll, utilities, software, billing). That's your breakeven. Target = breakeven + profit margin. A 10–15% net margin is a solid starting goal.
Option B — Sq ft benchmark: Multiply sq footage by $80 (conservative) or $100 (healthy). A 2,000 sq ft clinic at $90/sq ft = $180,000/month target.
Option C — Caseload-based: Estimate clients you can realistically serve, enter in Step 2, then come back and set the target to match.
Conservative (×$80)
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Strong benchmark (×$100)
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2
Payer mix & caseload — CPT 97153
One row per insurance payer. Enter contracted hourly rate, client count, and weekly hours.
| Payer | Hourly rate ($) | Clients | Hrs/week | Monthly revenue | |
|---|---|---|---|---|---|
| Totals | 0 clients | $0 |
Total clients
0
Gross monthly revenue
$0
Blended hourly rate
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Weighted avg across payers
vs target revenue
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Finding your rate
Check your payer contract or call provider relations. Rates here are per hour for CPT 97153 (1:1 ABA therapy). Each hour = 4 units. Rates vary by state and negotiation — always enter your own contracted amount.
3
Cancellation impact
Revenue disappears — but payroll doesn't
0%Industry avg ~15–20%40%
Key concept
When a client cancels, you cannot bill insurance. Revenue is gone — but your tech still worked that shift. The clinic absorbs the full labor cost with zero revenue to offset it.
Revenue lost per month
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Across all payers
Labor cost during cancels
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Clinic absorbs this
Effective monthly revenue
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After cancellations
Effective rev / client / mo
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Blended & adjusted
4
Revenue gap analysis
Does your current caseload hit your target after cancellations?
Target revenue / mo
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Projected revenue / mo
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After cancellations
Gap
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Extra clients to close gap
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5
Staffing breakeven
How many techs to carry your caseload — and what does it actually cost?
Billing, software, supplies, etc.
Typical monthly expense breakdown
Billing (4% of revenue)—
Utilities & phone (~1.5%)—
Practice management software$300–600/mo
Supplies & materials$300–600/mo
Insurance$300–600/mo
Accounting / bookkeeping$100–300/mo
Marketing$500–2,000/mo
Misc contingency (~1%)—
Estimated total—
Current caseload
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From step 2
Techs needed
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Monthly payroll
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Total monthly expenses
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